The Informed Design Cycle

TOPIC 2. Brainstorming

The Purpose:

To generate alternatives, producing many ideas in a short time span.

The Procedure:

1. Form groups of four or five people.
2. Identify a recording secretary.
3. Begin brainstorming the first problem on cue from your timer.
4. Express ideas or solutions to the problem as briefly as possible.
5. Don't stop for explanations or criticism.
6. Record all ideas that are put forth.

The Rules:

Defer judgment.
Freewheel -- hang loose -- listen.
Tag on to the last person's idea -- make variations.
Don't just sit waiting for your own private inspiration.
Go for quantity of ideas.
Despise silence, but keep responses short.
Don't hold back.

Some Topics:

Things, systems or procedures that could be improved.
Modeling with products which could be recycled.
New uses for sensors and controls.
Things which could be combined.

Major Concepts :

There are formalized methods (systems) used to solve technological problems or make technological decisions.
The problem-solving process includes design (planning) and implementation.
An important part of the problem-solving process involves the generation of alternatives and the search for the optimal solution.
Optimization of a solution normally requires tradeoffs in order to best meet the specified design criteria.
Modeling techniques are useful problem-solving aids.
Some problems cannot be solved by technology because of constraints resulting from people's values and attitudes.

Go to Topic 3. Prioritization Matrix

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